From Logo to Platform
Created a scalable delivery brand platform that helped drive more than 40,000 new customers in its first six months.
A request for a delivery logo became an opportunity to create a flexible brand system built around the anchor phrase "Delivered." The platform combined a distinct visual identity, messaging framework and modular design system that could adapt across email, digital and in-store experiences, giving the program room to grow.
Brand System • Messaging Framework • Campaign Platform